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Facebook’s Mark Zuckerberg Apologises To Users After Suffering From Data Scandal And Also Reveals Yet Another Data Leak From The Past

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Facebook chief went all out to apologize to users and bought full-page ads in nine major British and US newspapers yesterday after a massive data privacy scandal.

“We have a responsibility to protect your information. If we can’t we don’t deserve it,” he said. The ads ran in prominent positions in six British nationals, including the best-selling Mail on Sunday, The Sunday Times and The Observer — which helped break the story — as well as the New York Times, Washington Post and the Wall Street Journal.

Interestingly, he also revealed that there was a quiz developed by a university researcher “that leaked Facebook data of millions of people in 2014”.

“This was a breach of trust, and I’m sorry we didn’t do more at the time. We’re now taking steps to make sure this doesn’t happen again,” he said.

The ad displays public statements of Zuckerberg made after the controversy broke out recently. He explained that the company has changed the rules on apps to ensure there is no data breach again.

“We’re also investigating every single app that had access to large amounts of data before we fixed this. We expect there are others,” he wrote.

“And when we find them, we will ban them and tell everyone affected.” There was no mention of the British firm accused of using the data, Cambridge Analytica, which worked on US President Donald Trump’s 2016 campaign.

Meanwhile, University of Cambridge researcher Alexander Kogan has been blamed for potential violation of data rules. Kogan developed a lifestyle quiz app for Facebook which was downloaded by 270,000 people but allowed access to millions of their contacts.

Facebook said that he shared the information to Cambridge Analytica –  the data mining firm which created all the buzz, without its knowledge. However, Kogan said that he is being made a scapegoat.